Why Social Media Ads Are the Secret to Growing Your Salon or Clinic in 2025
- Paul Dorrian
- Aug 20
- 2 min read
In today’s digital world, word-of-mouth is no longer enough to keep your diary full. While referrals and repeat clients are important, the real growth for aesthetic clinics, beauty salons, and spas comes from social media advertising.
Platforms like Facebook and Instagram aren’t just for posting pretty pictures—they’re powerful marketing tools that can deliver high-quality, ready-to-book leads straight to your inbox.
At Aesthetic Socials, we specialise in creating and managing these ads so you can focus on what you do best: transforming your clients.

Why Organic Posts Alone Aren’t Enough
Many clinics rely on regular posting, hoping to reach new clients. But the truth is:
Organic reach on Facebook is less than 5%
Instagram is heavily pay-to-play
Boosting posts wastes ad spend without targeting the right people
That’s why paid Social Media Ads essential if you want consistent new bookings.
What Makes Social Media Ads & Lead Generation Ads Different
Lead generation ads are designed to do more than just collect likes—they capture real client enquiries. With the right targeting, your ads can reach:
People living within a few miles of your salon or clinic
Potential clients searching for treatments like facials, fillers, or skin tightening
High-value customers willing to spend on self-care and aesthetics
The result? More leads, more bookings, and more revenue.
The Benefits for Your Business
With a properly managed campaign, you’ll get:✅ Predictable enquiries every month✅ A stronger local presence so your brand stays top of mind✅ High return on investment (our clients regularly see 5x–9x ROI)✅ Less stress worrying about where the next client is coming from
Why Work With Aesthetic Socials?
We’re not just another marketing agency—we work exclusively with beauty and aesthetics businesses. We understand your treatments, your clients, and your challenges.
Our packages start from just £150/month with no long-term contracts, making it simple and affordable to get started.
Ready to Grow?
If you’re ready to stop guessing and start growing, we’ll build a campaign that gets you results in days, not months.
👉 Book your free consultation today and see how we can help fill your diary with high-quality leads.
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